Director, Marketing Communications
As we step into the new year, it’s the perfect time to reflect on the biggest trends that are shaping education, education policy, and edtech.
From evolving literacy and math instruction to the surprising resurgence of physical books, the landscape transformed in fascinating ways last year. Here are the top 10 education trends of 2024 that will continue to influence the shape of things in 2025:
1. New Science of Reading Laws Take Hold
The momentum behind the science of reading continued to reshape literacy instruction across the United States gaining momentum following the release of APM Reports’ Sold a Story podcast in 2022. In 2024, several states passed new legislation requiring evidence-based reading instruction aligned with decades of cognitive science research. States like Texas, Ohio, and Michigan implemented mandates for teacher training programs and curriculum adoption, placing phonemic awareness, phonics, vocabulary, fluency, and comprehension at the forefront of education policies. As the developers of the Lexile Framework for Reading, literacy is close to our hearts–we have developed tools to support each of these “five pillars” that support reading proficiency.
Educators and policymakers agree (as do we!): the shift toward structured literacy is helping to close reading gaps, particularly in early elementary grades. Read more about the new science of reading laws in this apmreports.org story.
2. Is it Time to Rethink Math? Real-World Applications and “Math-ish” Thinking
We are all a little burnt out on the bad assessment news since the pandemic upheaved education so let’s just acknowledge the recent Chalkbeat report on the TIMMS results and shift to more aspirational topics. How do we improve math learning among our students? Leading education professors (the teachers of teachers!) are focusing on making math more relevant and accessible to students. “Math-ish thinking“—a term introduced in Math-ish: Finding Creativity, Diversity, and Meaning in Mathematics by Stanford Professor of Education Jo Boaler—encourages students to explore mathematical concepts in everyday life, emphasizing real-world applications, problem-solving, and critical thinking skills, but not necessarily precision. Numbers out in the wild, tip toward estimations. Starting with how to think about numbers creatively in the real world puts learners at ease and makes calculations tangible.
Educators are moving beyond rote memorization and formulas, integrating visuals, manipulatives, and interactive tools to help students of all ages develop conceptual understanding. For older students, hands-on learning opportunities, such as projects involving data analysis, financial literacy, and engineering challenges, are bridging classroom math and real-world applications.
3. The Shift to Standards-Based Grading
Schools are continuing to transition away from traditional A-F letter grades toward standards-based grading (SBG). For many educators, the shift has been understandably stressful as they navigate new rubrics, platforms, and parent communication. All we can say is we love you, teachers, and please, please don’t leave. The students need you!
So what is SBG? This approach focuses on student mastery of specific skills and learning objectives rather than cumulative points. Learning Management Systems like PowerSchool, Schoology, and Otus have gained ground as they help schools implement SBC and track individual student progress in real-time. The move to SBG not only offers clearer feedback to students and parents but also aligns with the broader push toward personalized and competency-based learning. EducationWeek explores how SBG works.
4. The Comeback of Physical Books
In a surprising twist, physical books are making a comeback. Barnes & Noble is expanding, opening new stores across the country for the first time in 15 years, and independent bookstores are thriving. Studies in 2024 revealed that students are gravitating back toward print books, citing improved focus and comprehension compared to digital and audio alternatives.
This trend reflects a growing awareness of the importance of reading stamina. Educators note that exposure to longer texts is critical for building comprehension and focus—skills that have weakened as students consume shorter, fragmented content online. That said, a recent American Library Association study found that compared to previous generations, Gen Z is visiting the library more often and prefers print books. There is hope!
5. K-12 Education Focuses on Career Readiness and Life Skills
Preparing students for work and life is becoming a priority for K-12 education. According to this EdWeek story, schools are beginning to incorporate durable skills like communication, problem-solving, and teamwork into curricula to set students up for success in the world of work. In addition, programs emphasizing career pathways and technical education are expanding, often in partnership with local industries. We know this well here at MetaMetrics because we’ve spent over a decade researching the reading and math skills students need to be successful in careers and have partnered with state and edtech partners to support students as they explore career pathways.
There’s an additional ask of our educational system from parents: prepare these kids to “adult”, which as we know, is hard. But if we can teach students some of the fundamental skills they need to know to survive in the modern wild, they will be more likely to find success across the board. What are we talking about here? Financial management, how to cook a meal, how to make an appointment.
This trend aligns with growing concerns about workforce readiness. By integrating real-world skills into K-12 education, schools are ensuring students graduate with the competencies needed to succeed in college, careers, and life. Read the Populace report on the Purpose of Education.
6. BookTok: Social Media’s Role in Shaping Readers
TikTok’s BookTok community continues to engage a new generation of readers. In 2024, the hashtag #BookTok drove millions of sales and helped catapult contemporary authors to stardom. What began as a grassroots movement is now influencing curriculum decisions, library acquisitions, and even literary trends. Not without controversy, the trend is powerful and has momentum.
Teachers are leveraging BookTok’s influence to encourage reluctant readers and connect students to popular, high-interest books. The takeaway: social media isn’t just a distraction—it can be a gateway to literacy. Meet the ‘BookTok’ crowd supercharging Gen Z’s reading habits in The Guardian’s feature.
7. Generative AI: A Tool, Not a Threat
Generative AI tools like ChatGPT and other AI-powered platforms are transforming education, providing opportunities for individualized learning and instructional support. In 2024, schools and districts embraced AI to streamline lesson planning, offer personalized feedback, and assist students with writing, problem-solving, and content creation.
However, the focus is shifting toward responsible use of AI. Educators are working to strike a balance—leveraging AI’s capabilities while teaching students to think critically and ethically about its role.
Education Week’s Special Report dives into the transformative power of AI, which includes a story on the potential for AI to shape assessment. For an even closer look at the nuances of AI-based assessment, read the short blog series, “Assessing with AI” by Alistair Van Moere, President of MetaMetrics. Stay tuned for a Lexile-powered generative AI product launch later this year!
8. Accessibility and WCAG Compliance Rise in Importance
As education increasingly moves online, ensuring equitable access for all learners is a top priority. Last year, more educational platforms and websites aligned with WCAG 2.0 AA standards, improving usability for students with a range of abilities. On April 24, 2024, the United States Department of Justice (DOJ) issued a rule requiring state and local government websites to be made accessible. While this does not apply to commercial websites, many edtech companies partner with state departments of education and may find they will need to take a proactive approach to meeting the new guidelines.
This shift reflects broader calls for inclusivity and equity in education. Edtech companies are recognizing that accessible design is not only essential for compliance but also critical for delivering effective learning experiences to diverse student populations. MetaMetrics released a redesigned version of the Lexile and Quantile Hub in the fall of 2024 specifically to comply with accessibility guidelines (and better support our users, of course!). Read our pre-release blog post for more info about the new features.
9. The Rise of Language Learning Platforms Worldwide
Demand for language learning platforms is hot, not only for English but for native languages as well. Systems like Duolingo, Rosetta Stone, and emerging edtech startups now offer aligned content libraries featuring authentic reading materials and interactive tools. The 2024 Duolingo language report states that English is the #1 language learning in 10% more countries than the previous year. Here at MetaMetrics, we are seeing increased demand for both English learning and Arabic language learning, supported by the launch of Miqyas Al Dhad, a new reading scale for Modern Standard Arabic in partnership with Alef Education.
These platforms cater to the growing recognition that English proficiency opens doors to global education, careers, and communication. Countries investing in English-language programs see them as key to preparing students for a connected world. Read about global English-learning trends from the International Language Centres.
10. EdTech Startups: Thriving or Surviving?
The post-pandemic edtech boom led to an influx of startups, but in 2024, many are navigating a challenging landscape. While some startups have thrived by offering innovative, scalable solutions for schools and learners, others face funding cuts (like the end of federal ESSER grants) and consolidation pressures. As a company that has survived over 40 years and is now evolving to meet the new needs of the edtech market, we have a unique perspective on what it takes to thrive.
Still, the edtech sector remains dynamic. The companies that are succeeding share common traits: clear alignment with learning outcomes, adaptability to educator and student needs, and a focus on evidence-based solutions. EducateMe examines the state of edtech startups.
Looking Ahead
The trends of 2024 reflect both timeless educational priorities—like literacy, numeracy, and equity—and the evolving role of technology in supporting student success in K-12 and throughout life. From a renewed focus on reading stamina to the rise of AI and “math-ish” thinking, these shifts demonstrate the education community’s resilience and innovation.
As we look ahead to 2025, one thing is clear: education is entering an exciting new chapter. Whether you’re a policymaker, teacher, parent, or edtech innovator, there’s never been a better time to reimagine learning.
Wishing you a successful and inspiring 2025 from all of us at MetaMetrics! Here’s to another year of growth, learning, and innovation. 🌟🚀📚