Skip to main content

ABOUT THE GUIDELINES

The MetaMetrics® Branding Guidelines (“Guidelines”) provide important direction on the proper use of the trademarks, logos, product names and descriptions, which are based on the proprietary framework associated with MetaMetrics, Inc. (“MetaMetrics”), and which include the scales and the measures, and Lexile® Framework for Reading, Lexile® Framework for Oral Reading, Lexile® Framework for Listening, El Sistema Lexile® para Leer and Quantile® Framework for Mathematics.

If you are a customer under a written agreement with MetaMetrics that references these Guidelines, you are bound by these Guidelines and it is your responsibility to understand and comply with them.  You are also bound by any updates to the Guidelines and you can access the most current version of these Guidelines here. It is also your responsibility to ensure that your affiliate(s) and subdistributors, and your and their respective employees and agents, and your clients and their end users, and any other permitted sublicensees, also understand and comply with these Guidelines.  Your use and distribution of MetaMetrics’ trademarks and proprietary framework, and products based on such framework, which include the scales and the measures, are subject to MetaMetrics’ prior written approval following the approval process set out in your written agreement with MetaMetrics.

For questions regarding branding, email branding@lexile.com. For logo files and additional information, visit the Partner & Media Kit.

MetaMetrics® and its Frameworks

MARKETING DESCRIPTION

MetaMetrics is an award-winning education technology organization that offers the only scientifically valid, universal scales for measuring silent and oral reading and listening (Lexile®) and math (Quantile®) with plans to develop measures for writing. The Lexile and Quantile Frameworks measure student ability and the complexity of the content they encounter. Lexile and Quantile measures and related technologies link assessment to instruction and provide next steps for students of all ages and abilities. The measures also provide valuable insights about students’ potential for growth. MetaMetrics’ measures, products and services are licensed to dozens of education product companies to help achieve that growth. For 35 years, MetaMetrics’ work has been increasingly recognized for its research-based approach to improving learning. For more information, visit MetaMetricsInc.com.

METAMETRICS® TRADEMARK USAGE

The first reference to the MetaMetrics® trademark in documentation or otherwise must include the trademark registration symbol “®.” Subsequent references may also include the registration symbol.

WEBSITE

The MetaMetrics website must be written as “MetaMetricsInc.com” (with a capital M, M and I), unless it is part of a compound URL (for example, metametricsinc.com/news).

Complete our form to download jpg, png or vector files of the logo.

Download the MetaMetrics® logo

METAMETRICS® LOGO

The MetaMetrics® logo consists of two parts: the MetaMetrics name in its unique stylization and the associated artwork. The logo must always be reproduced using the digital master artwork provided by MetaMetrics on the webpage where such artwork may be accessed. It must never be modified in any way (for example, do not squash, stretch or re-draw it). The logo must always appear on an uncluttered background of an appropriate color with sufficient color contrast to the logo to ensure clarity. It must not be used on any background which may make it indistinct. The logo must always appear separately and never as part of a phrase or sentence.

The MetaMetrics® logo may appear in the following color variations:

Duotone:

The two-color version of the logo ensures the best possible reproduction and should be used in all print-based applications.

The MetaMetrics® logo can also appear in the following formats:

CLEAR ZONE

The MetaMetrics® logo must be positioned in its own clear zone, apart from other images and/or text. The clear zone helps to maintain the integrity of the logo and ensures its consistent display. The minimum clear zone can be achieved using the letter M (from the MetaMetrics® logo). To ensure that your use of the logo is correct and consistent, please see: Common Mistakes.

METAMETRICS® TRADEMARK & COPYRIGHT OWNERSHIP

Anyone using the MetaMetrics® trademark, logo or corresponding descriptions and/or proprietary framework and products based on such framework, including the scales and the measures, has an obligation to correctly identify MetaMetrics’ exclusive ownership of them by including the trademark and copyright attribution set out below at least once on all materials displaying and/or incorporating them. The trademark and copyright attributions must appear in a prominent manner and location so as to give reasonable notice of MetaMetrics’ proprietary rights. The trademark attribution must be used anytime a MetaMetrics trademark or logo appears in writing. The copyright attribution must be used whenever written materials belonging to MetaMetrics and/or displaying and/or incorporating MetaMetrics’ logo designs and/or framework and/or products based thereon are used with permission.

MetaMetrics® Trademark and Copyright Attribution

You must include the following attribution when you display the MetaMetrics® trademark, logo and/or tagline:

METAMETRICS® and the METAMETRICS® logo and tagline are trademarks of MetaMetrics, Inc., and are registered in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

You must use the following attribution when you use, display and/or incorporate any MetaMetrics’ trademark, logo and/or tagline and MetaMetrics’ proprietary framework, and products based on such framework, which include the scales and the measures:

METAMETRICS®, the METAMETRICS® logo and tagline, LEXILE®, the LEXILE® logo, POWERV®, QUANTILE®, and the QUANTILE® logo are registered trademarks of MetaMetrics, Inc. in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

Disclaimer Requirement

If you are permitted to sublicense your rights to MetaMetrics’ proprietary trademarks and framework, and products based on such framework, which include the scales and the measures  you must require that such sublicensee display on all published materials that reproduce and/or incorporate these trademarks or framework or products based thereon, the above trademark and copyright attribution, as well as the following notice in both English and the prevailing local language in the form shown or such other form as you and MetaMetrics mutually agree:

“[Lexile®][Quantile®][Lexile® and Quantile®] measure(s) are for personal educational use only. Unauthorized commercial use or distribution violates U.S. and international copyright laws.”

Back to top

Lexile® Framework | Master Framework & Domains

ABOUT

Lexile® measures are the gold standard for measuring reading development and comprehension. Over 35 million students and 100 million books, articles and websites have received Lexile reading and text measures. The Lexile scale can be used to measure not only reading comprehension and pre-reading skills, but to take a more complete approach to literacy with frameworks for listening and oral reading as well. Similar to the reading framework, MetaMetrics® developed the listening and oral reading frameworks to measure both student ability and the complexity of content they encounter on the same Lexile scale.

TRADEMARK USAGE

The Lexile® Framework for Reading, the Lexile® Framework for Listening and the Lexile®  Framework for Oral Reading are the foundation of all Lexile products and services. The complete name, “Lexile® Framework for Reading,” “Lexile® Framework for Listening” and “Lexile® Framework for Oral Reading,” must be used on the first reference, and include the trademark registration symbol “®” following the word “Lexile”. Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred. Subsequent references can be abbreviated to “Lexile® Framework,” “reading framework,” “listening framework” or “oral reading framework.” If using the “Lexile® Framework” term, the first reference should include the trademark registration symbol.  Subsequent references may also include the registration symbol.

The name “Lexile®” must use a capital “L” and include a “®” on the first reference. “Lexile measure” always uses a lowercase “m.” “Lexile” must always modify another term (for example, “Lexile measure” or “Lexile score”). “Lexile” should never be used as a stand-alone term (for example, “My Lexile is…”), but rather as a proper adjective (“My Lexile reading measure is…”). Variations of “Lexile” should never be used (for example, “Lexiles,” “Lexiled” or “Lexiling”).

LEXILE® MEASURES

A “Lexile® measure” is represented by a number followed by an “L” (for example, 850L). If a text has been assigned a Lexile® code, the two-letter acronym must precede the number and “L” (for example, AD460L).

Reading FrameworkLexile® reading measure is a measure of a student’s reading ability. A Lexile text measure is a measure of the text complexity for a book or piece of text. A Lexile® text measure only offers information about text complexity, not the reading ability of a student. To determine student reading ability, a Lexile-linked assessment must be administered. Lexile text measures may not be used to determine the reading abilities of students.

Listening Framework: Lexile® listening measure is a measure of a student’s listening ability. A Lexile® audio measure is a measure of the complexity of audio content, like podcasts or e-books.

Oral Reading FrameworkLexile® oral reading measure is a measure of a student’s oral reading ability. A Lexile® oral readability measure is a measure of how difficult a piece of text is to read aloud.

WEBSITE

The Lexile website must be written as “Lexile.com” (with a capital L), unless it is part of a compound URL (for example, lexile.com/news).

LEXILE® TRADEMARK & COPYRIGHT OWNERSHIP

Anyone using the Lexile® name, logo or corresponding descriptions and/or proprietary framework, and products based on such framework, which include the scales and the measures, has an obligation to correctly identify MetaMetrics’ exclusive ownership of them by including the trademark and copyright attributions set out below at least once on all materials displaying and/or incorporating them. The trademark and copyright attributions must appear in a prominent manner and location so as to give reasonable notice of MetaMetrics’ proprietary rights. The trademark attribution must be used anytime a MetaMetrics trademark appears in writing. The copyright attribution must be used whenever written materials belonging to MetaMetrics and/or displaying and/or incorporating MetaMetrics’ logo designs and/or proprietary framework and/or products based thereon, are used with permission.

Lexile® Trademark and Copyright Attribution

You must include the following attribution when you use, display and/or incorporate the Lexile® trademark, logo and/or tagline and/or proprietary framework and/or products based on the framework, including the scales and the measures:

LEXILE®, the LEXILE® logo and POWERV® are trademarks of MetaMetrics, Inc., and are registered in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

As an alternative, you may use the following attribution to refer to MetaMetrics and/or its proprietary framework and/or products based on the framework, including the scales and the measures:

METAMETRICS®, the METAMETRICS® logo and tagline, LEXILE®, the LEXILE® logo, POWERV®, QUANTILE®, and the QUANTILE® logo are trademarks of MetaMetrics, Inc., and are registered in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

Brand Identity System

In instances when both a student’s reading, listening and/or oral reading abilities are discussed, use:
“Lexile reading measure” to denote reading ability,
"Lexile listening measure" for listening ability and
"Lexile oral reading measure" for oral reading ability. 

Quick Guide

READING

LISTENING

ORAL READING

FRAMEWORK

First reference:
Lexile® Framework for Reading
Subsequent references:
Lexile Framework or reading framework
First reference:
Lexile® Framework for Listening
Subsequent references:
Lexile Framework or listening framework
First reference:
Lexile® Framework for Oral Reading
Subsequent references:
Lexile Framework or oral reading framework

STUDENT MEASURE

First reference:
Lexile® reading measure
Subsequent references:
Lexile measure
First reference:
Lexile® listening measure
Subsequent references:
Lexile measure
First reference:
Lexile® oral reading measure
Subsequent references:
Lexile measure

CONTENT MEASURE

First reference:
Lexile® text measure
Subsequent references:
Lexile measure
First reference:
Lexile® audio measure
Subsequent references:
Lexile measure
First reference:
Lexile® oral readability measure
Subsequent references:
Lexile measure

ANALYZER THAT MEASURES CONTENT

First reference:
Lexile® Text Analyzer
Subsequent references:
Lexile Analyzer or Text Analyzer
First reference:
Lexile® Audio Analyzer
Subsequent references:
Lexile Analyzer or Audio Analyzer
First reference:
Lexile® Oral Readability Analyzer
Subsequent references:
Lexile Analyzer or Oral Readability Analyzer
Please note the preferred use of bold and italics formatting to set apart the name and distinguish the trademark from surrounding text. When the first reference is made clear in the context and includes the registration symbol, the recommended subsequent references may be used.

Complete our form to download jpg, png or vector files of the logo.

Download Logo or Seal

LEXILE® LOGO

 

 

 

 

The Lexile® logo consists of two parts: the Lexile® name in its unique stylization and the Lexile® artwork (the “swirl”). The logo can only appear in its original color, all black or reversed (white on a dark background). The logo must always be reproduced using the digital master artwork provided by MetaMetrics on the webpage where such artwork may be accessed. It must never be modified in any way (for example, do not squash, stretch or re-draw it or alter the colors). The logo must always appear on an uncluttered background of an appropriate color to ensure clarity. It must not be used on any background that may make it indistinct. The logo must never be used as part of a phrase or sentence.

CLEAR ZONE

The Lexile® logo must be positioned in its own clear zone, apart from other images and/or text. The clear zone helps to protect the trademark status of the logo and ensures its consistent display. The minimum clear zone can be achieved using the letter L (from the Lexile logo). To ensure the correct and consistent use of the Lexile logo, please see: Common Mistakes.

CERTIFIED LEXILE PARTNER SEAL


The “Certified Lexile Partner” seal signifies that you are providing a trusted and widely used metric in your literacy product or service. Educational companies and organizations that have contractually partnered with MetaMetrics are eligible to use the seal. Download the Certified Lexile Partner seal here.

The seal must be reproduced using the digital master artwork provided by MetaMetrics on the webpage where such artwork may be accessed. It must never be modified in any way (for example, do not squash, stretch or re-draw it or alter the colors). The seal must always appear on an uncluttered background of an appropriate color to ensure clarity. It must not be used on any background which may make it indistinct. The seal must never be used as part of a phrase or sentence. The seal can only appear in its original color, all black, or white on a dark background.

Back to top

Lexile® Framework for Reading

MARKETING DESCRIPTION

The Lexile® Framework for Reading evaluates reading ability and text complexity on the same developmental scale. Unlike other measurement systems, the Lexile Framework determines reading ability based on actual assessments, rather than generalized age or grade levels. Recognized as the standard for matching readers with texts, tens of millions of students worldwide receive a Lexile® measure that helps them find targeted readings from the more than 100 million Lexile-measured articles, books and websites. Lexile measures connect learners of all ages with resources at the right level of challenge and can be used to monitor their progress. More information is available at Lexile.com.

TRADEMARK USAGE

The Lexile® Framework for Reading is the foundation of all Lexile products and services, providing the underlying philosophical and scientific structure for everything that uses the Lexile scale and the Lexile measure. The complete name, “Lexile® Framework for Reading,” must be used on the first reference, and include the trademark registration symbol “®” following the word “Lexile.” Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred. Subsequent references can be abbreviated “Lexile® Framework,” and may use the registration symbol.

The name “Lexile®” must use a capital “L” and include a “®” on the first reference. “Lexile measure” always uses a lowercase “m.” “Lexile” must always modify another term (for example, “Lexile measure” or “Lexile score”). “Lexile” should never be used as a stand-alone term (for example, “My Lexile is…”), but rather as a proper adjective (“My Lexile reading measure is…”). Variations of “Lexile” should never be used (for example, “Lexiles,” “Lexiled” or “Lexiling”).

A Lexile reading measure is a measure of a student’s reading ability. A Lexile text measure is a measure of the text complexity for a book or piece of text. A Lexile text measure only offers information about text complexity, not the reading ability of a student.

LEXILE® MEASURES FOR READING

A “Lexile® measure” is represented by a number followed by an “L” (for example, 850L). If a text has been assigned a Lexile® code, the two-letter acronym must precede the number and “L” (for example, AD460L).

Back to top

Lexile® Framework for Listening

MARKETING DESCRIPTION

The Lexile® Framework for Listening measures both the listening ability level of students and audio complexity of resources on the same Lexile scale so students can be matched to ability-appropriate audio materials. Unlike other measurement systems, the Lexile Framework determines listening ability based on assessments, rather than generalized age or grade levels. Listening assessments help test students’ ability to comprehend (main idea, inferencing, specific details), separate from reading demands. Evaluating students’ comprehension through both print and audio gives a fuller picture of a student’s literacy skills. Like students’ listening ability, audio materials are given Lexile measures and are not just generally categorized according to age or grade levels. The Lexile® Audio Analyzer evaluates acoustics and content of audio material to deliver a Lexile measure. More information is available at Lexile.com.

TRADEMARK USAGE

The complete name, “Lexile® Framework for Listening” must be used on the first reference. Include a “®” following the word “Lexile.” Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred. Subsequent references can be abbreviated to “Lexile® Framework” or “listening framework” and may also include the “®” notation after “LEXILE”.

The name “Lexile®” must use a capital “L” and include a “®” on the first reference. “Lexile measure” always uses a lowercase “m.” “Lexile” must always modify another term (for example, “Lexile measure” or “Lexile score”). “Lexile” should never be used as a stand-alone term (for example, “My Lexile is…”), but rather as a proper adjective (“My Lexile reading measure is…). Variations of “Lexile” should never be used (for example, “Lexiles,” “Lexiled” or “Lexiling”).

LEXILE® MEASURES FOR LISTENING

Like a Lexile measure for reading, a Lexile listening measure is represented by a number followed by an “L” (for example, 850L). To differentiate between the measures, use “Lexile® listening measure” for students or “Lexile® audio measures” for audio content.

Back to top

Lexile® Framework for Oral Reading

MARKETING DESCRIPTION

The Lexile® Framework for Oral Reading measures both the oral reading level of students and oral readability of resources so students’ oral reading ability can be evaluated and monitored. Lexile oral reading test results can be compared with other Lexile testing results such as students’ Lexile reading measures for more diagnostic information about students’ abilities and needed interventions. Because the Lexile® Oral Readability Analyzer provides objective measures on the complexity of oral reading materials, student test results are reliable. Highly sensitive Lexile oral reading tests easily track growth in beginning readers and can be used for frequent progress monitoring.

TRADEMARK USAGE

The complete name, “Lexile® Framework for Oral Reading,” must be used on the first reference. Include a “®” following the word “Lexile.” Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred. Subsequent references can be abbreviated as “Lexile® Framework” or “oral reading framework” and should also include the “®” notation after “Lexile” .

The name “Lexile®” must use a capital “L” and include a “®” on the first reference. “Lexile measure” always uses a lowercase “m.” “Lexile” must always modify another term (for example, “Lexile measure” or “Lexile score”). “Lexile” should never be used as a stand-alone term (for example, “My Lexile is…”), but rather as a proper adjective (“My Lexile reading measure is…). Variations of “Lexile” should never be used (for example, “Lexiles,” “Lexiled” or “Lexiling”).

LEXILE® MEASURES FOR ORAL READING

Like a Lexile measure for reading, a Lexile oral reading measure is represented by a number followed by an “L” (for example, 850L). To differentiate between the measures, use “Lexile® oral reading measure” for students or “Lexile® oral readability measures” for read aloud content.

Back to top

El Sistema Lexile® para Leer

MARKETING DESCRIPTION

El Sistema Lexile® para Leer, the Spanish-language version of the widely adopted Lexile® Framework for Reading, provides its own developmental scale and measure to connect Spanish readers with resources at the right level of difficulty and in their native language. Spanish Lexile measures help educators, librarians and families select targeted materials and activities that can improve reading ability and monitor reading growth. A growing number of reading assessment programs offer Spanish Lexile measures for students and resources with Spanish Lexile measures continue to increase.

TRADEMARK USAGE

The complete name, “El Sistema Lexile® para Leer,” must be used on the first reference. Use a capital “E” for the word “El,” and include a “®” following the words “El Sistema Lexile.” Subsequent references can be abbreviated to “El Sistema Lexile,” and may also include the “®” notation.

The name “Lexile®” must use a capital “L” and include a “®” on the first reference. “Lexile measure” always uses a lowercase “m.” “Lexile” must always modify another term (for example, “Lexile measure” or “Lexile score”). “Lexile” should never be used as a stand-alone term (for example, “My Lexile is…”), but rather as a proper adjective (“My Lexile reading measure is…). Variations of “Lexile” should never be used (for example, “Lexiles,” “Lexiled” or “Lexiling”).

SPANISH LEXILE® MEASURES

Like a Lexile measure in English, a “Spanish Lexile® measure” is represented by a number followed by an “L” (for example, 850L). To differentiate between the measures, use “Spanish Lexile® measure” for the Spanish scale (El Sistema Lexile®) and “Lexile® measure” for the English scale (the Lexile Framework).

LOGO

Please refer to the appropriate use of the Lexile logo.

Lexile® Trademark and Copyright Ownership

Anyone using the Lexile® name, logo or corresponding descriptions and/or proprietary framework, and products based on such framework, which include the scales and the measures, has an obligation to correctly identify MetaMetrics’ exclusive ownership of them by including the trademark and copyright attributions set out below at least once on all materials displaying and/or incorporating them. The trademark and copyright attributions must appear in a prominent manner and location so as to give reasonable notice of MetaMetrics’ proprietary rights. The trademark attribution must be used anytime a MetaMetrics trademark, including a logo, appears in writing. The copyright attribution must be used whenever written materials belonging to MetaMetrics and/or displaying and/or incorporating MetaMetrics’ logo designs and/or proprietary framework, and products based on such framework, which include the scales and the measures, are used with permission.

Trademark and Copyright Statement

METAMETRICS®, the METAMETRICS® logo and tagline, LEXILE®, EL SISTEMA LEXILE®, the LEXILE® logo, POWERV®, QUANTILE® and the QUANTILE® logo are registered trademarks of MetaMetrics, Inc.  in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

Marcas y derechos de autor atribución (en Español)

METAMETRICS®, el logo y la frase promocional de METAMETRICS®, LEXILE®, EL SISTEMA LEXILE®, el logo de LEXILE®, POWERV®, QUANTILE® y el logo de QUANTILE® son marcas comerciales de MetaMetrics, Inc., y están registrados en los Estados Unidos y en el exterior. Las marcas comerciales y los nombres de las demás compañías y productos aquí mencionados son propiedad de sus respectivos titulares. Copyright © 2022 MetaMetrics, Inc. Todos los derechos reservados.

Back to top

Quantile® Framework for Mathematics

MARKETING DESCRIPTION

The Quantile® Framework for Mathematics is a unique measurement system that uses a common scale and metric to assess a student’s mathematical achievement level and the difficulty of specific skills and concepts. The Quantile Framework describes a student’s ability to solve mathematical problems and the demand of the skills and concepts typically taught in kindergarten mathematics through algebra II, geometry, trigonometry and pre-calculus. Quantile measures take the guesswork out of instruction by describing which mathematical skills and concepts the student has learned and is ready to learn. Quantile measures improve mathematics teaching and learning by targeting instruction and monitoring student growth toward proficiency standards and the mathematical demands of college and careers. More information is available at Quantiles.com.

TRADEMARK USAGE

The Quantile® Framework for Mathematics is the foundation of all Quantile® products and services, providing the underlying philosophical and scientific structure for everything that uses the Quantile scale and the Quantile® measure. The complete name, “Quantile® Framework for Mathematics,” must be used on the first reference. Use a “®” following the word “Quantile.” Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred. Subsequent references can be abbreviated to “Quantile® Framework” and may also include the registration symbol.

The name “Quantile®” must use a capital “Q” and include a “®” on the first reference. “Quantile measure” always uses a lowercase “m.” “Quantile” must always modify another term (for example, “Quantile measure” or “Quantile score”). “Quantile” should never be used as a stand-alone term (for example, “My Quantile is…”), but rather as a proper adjective (“My Quantile measure is…”). Variations of “Quantile” should never be used (for example, “Quantiles” or “Quantiled”).

QUANTILE® MEASURE

A “Quantile® measure” is represented by a number followed by a “Q” (for example, 850Q).

WEBSITE

The Quantile website must be written as “Quantiles.com” (with a capital Q), unless it is part of a compound URL (for example, quantiles.com/news).

Complete our form to download jpg, png or vector files of the logo.

Download Logo or Seal

LOGO

 

 

 

The Quantile® logo consists of two parts: the Quantile name in its unique stylization and the Quantile artwork (the “swirl”). The logo can only appear in its original color, all black or reversed (white on a dark background). The logo must always be reproduced using the digital master artwork provided by MetaMetrics on the webpage where such artwork may be accessed. It must never be modified in any way (for example, do not squash, stretch or re-draw it or alter the colors). The logo must always appear on an uncluttered background of an appropriate color to ensure clarity. It must not be used on any back­ground that may make it indistinct. The logo must never be used as part of a phrase or sentence.

CLEAR ZONE

The Quantile® logo must be positioned in its own clear zone, apart from other images and/or text. The clear zone helps to protect the trademark status of the logo and ensures its consistent display. The minimum clear zone can be achieved using the letter Q. To ensure the correct and consistent use of the Quantile logo, please see: Common Mistakes.

CERTIFIED QUANTILE PARTNER SEAL


The “Certified Quantile Partner” seal signifies that you are providing a valid and reliable measure of student mathematical readiness and mathematical difficulty of specific skills and concepts in your product or service. Educational companies and organizations that have contractually partnered with MetaMetrics are eligible to use the seal. Download the Certified Quantile Partner seal here.

The seal must be reproduced using the digital master artwork provided by MetaMetrics on the webpage where such artwork may be accessed. It must never be modified in any way (for example, do not squash, stretch or re-draw it or alter the colors). The seal must always appear on an uncluttered background of an appropriate color to ensure clarity. It must not be used on any background which may make it indistinct. The seal must never be used as part of a phrase or sentence. The seal can only appear in its original color, all black, or white on a dark background.

QUANTILE® TRADEMARK & COPYRIGHT OWNERSHIP

Anyone using the Quantile name, logo or corresponding descriptions and and proprietary framework, and products based on such framework, has an obligation to correctly identify MetaMetrics’ exclusive ownership of them by including the trademark and copyright attributions set out below at least once on all materials displaying and/or incorporating them. The trademark and copyright attributions must appear in a prominent manner and location so as to give reasonable notice of MetaMetrics’ proprietary rights. The trademark attribution must be used anytime a MetaMetrics trademark appears in writing, and the copyright attribution must be used whenever written materials belonging to MetaMetrics and/or displaying and/or incorporating MetaMetrics’ proprietary framework, and/or products based on such framework, which include the scales and the measures, are used with permission.

Quantile® Trademark and Copyright Attribution

You must include the following attribution when you display the QUANTILE® trademark, logo and/or tagline:

QUANTILE® and the QUANTILE® logo are registered trademarks of MetaMetrics, Inc. in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

You must use the following attribution when you use, display and/or incorporate any MetaMetrics’ trademark, logo and/or tagline and MetaMetrics’ proprietary framework, and products based on such framework, which include the scales and the measures:

METAMETRICS®, the METAMETRICS® logo and tagline, LEXILE®, the LEXILE® logo, POWERV®, QUANTILE®, and the QUANTILE® logo are registered trademarks of MetaMetrics, Inc. in the United States and abroad. Copyright © 2022 MetaMetrics, Inc. All rights reserved.

Back to top

Lexile® & Quantile® Hub

MARKETING DESCRIPTION

Find new and enhanced tools at the Lexile® & Quantile® Hub, a convenient online platform that provides educators, parents and students with easy access to more than a dozen reading and math tools. The Hub provides:

  • Everything in one place. Discover new and enhanced tools that support student learning and growth in reading and math.
  • Better support. Enjoy quick start guides and video tutorials.
  • Flexibility. Navigate to tools without signing in or unlock additional feature sets by registering.

LEXILE® & QUANTILE® HUB TRADEMARK USAGE

The complete name for MetaMetrics’ online platform, “Lexile® & Quantile® Hub”, must be used on the first reference. Use a “®” next to each of the words “Lexile” and “Quantile.” Bold and italics formatting to set apart the name and distinguish the trademark from surrounding text is preferred.

WEBSITE

The Lexile® & Quantile® Hub website must be written as “Hub.Lexile.com” (with a capital H and L), unless it is part of a compound URL (for example, hub.lexile.com/membership-options).

TOOLS

Tool names should be preceded by “Lexile” or “Quantile” followed by the registration symbol (for example, Lexile® Find a Book).

Back to top

Common Mistakes

It is essential that the MetaMetrics®, Lexile® and Quantile® and all other trademarks and logos be displayed correctly and consistently. Misuses of MetaMetrics’ trademarks and logos, however small or apparently insignificant, will erode, dilute or tarnish the strength and integrity of these and impair MetaMetrics’ trademark rights. Some common mistakes relating to the use of MetaMetrics’ logos are shown below.

DISTORTION


DON’T distort the shape or form of the logo. Always use digital master artwork provided by MetaMetrics to ensure the logo is represented correctly.

CLEAR ZONE


DON’T forget about the logo clear zone. Always position the logo away from the edge of the page and other text and graphic elements.

COLOR


DON’T change the color of the logo to match a particular color scheme. Always use digital master artwork provided by MetaMetrics to ensure the logo is represented correctly—in its original color, all black or reversed (white on a dark background).

ADDED GRAPHICS


DON’T place other graphics around the logo. These could be interpreted as part of the logo and threaten its trademark status. Make sure the logo clear zone rules are followed.

ROTATION


DON’T rotate the logo. The words should always be perfectly horizontal with the reading plane. Always use digital master artwork provided by MetaMetrics to ensure the logo is represented correctly.

LOGO AS TEXT


DON’T use the logo in any part of a sentence as text. The logo should always be a distinct image set apart from text and never used as a bullet or in place of text.

Back to top


MetaMetrics, Inc.
800 Taylor Street, Suite 102
Durham, North Carolina 27713

Phone: 919.547.3400 / 888.539.4537  Fax: 919.547.3401

Web:
MetaMetricsInc.com
Lexile.com
Quantiles.com
Lexile.Global
Hub.Lexile.com

Revised January 2022

Back to top